You’ve spent hours finessing your LinkedIn profile. You’ve pondered your keywords, struggled with your headline and methodically built an effective network. Now it’s time to get people there. The Public Profile URL is an often-missed part of the LinkedIn marketing toolkit. It appears on your profile page, beneath your profile… Read More »LinkedIn Tip: Claim Your Custom URL
LinkedIn took to its blog this weekend to refute allegations in a class action suit that it “hacks” into member email accounts and spams their contacts. Frequent users of LinkedIn know what this is about. LinkedIn gets ahold of your email contacts, suggests that you connect with those who already… Read More »How LinkedIn Gets Those Email Addresses
Is your personal social media presence ready for prime time? If a recruiter, employer or business partner looked at your LinkedIn profile, would he be impressed? Does it clearly and concisely explain who you are, what you do and why you are successful? How about your Facebook page? Have you locked down those snide remarks… Read More »How to Be #socialforwork
It’s back to school time, which serves as a good reminder that registration is now open for Kevin S. Ryan’s social media classes at Hofstra Continuing Education this fall/winter. The lineup’s the same as previous semesters, and includes: Putting Your Digital Brand to Work, a four-hour class that examines how… Read More »Social Media Classes at Hofstra This Fall