Kevin S. Ryan is a social marketing consultant who writes about the importance of the "story" in your social media marketing. He has worked in journalism, digital media and e-commerce, and is currently principal of KSRyan Group, a social marketing consultancy on Long Island.

How to Be #socialforwork

Is your personal social media presence ready for prime time? If a recruiter, employer or business partner looked at your LinkedIn profile, would he be impressed? Does it clearly and concisely explain who you are, what you do and why you are successful? How about your Facebook page? Have you locked down those snide remarks… Read More »How to Be #socialforwork

Brush Up on Social Media This Summer

The fine folks at Hofstra University have reminded us that registration is now open for our summer session social media classes. The spring sessions were a big hit, filled with practical information and interesting discussion.  It’s always a delight when students report in week two that they’ve successfully implemented material… Read More »Brush Up on Social Media This Summer